Heart of Minky

The Heart of Minky

Shelby Lund

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Minky Couture’s company mission is simple: to spread comfort and love. In the words of Minky Couture’s founder, Sandi Hendry,

“We dream to blanket the world in Minky Couture” 

and we do our best to meet this goal by supporting people and communities in the special and tender moments of their lives with our hand-sewn blankets.

Minky Couture’s charity, the Heart of Minky, pledges to donate one Mini size Minky blanket to NICUs across the United States for every Adult size Minky blanket purchased. Over 1000 Minis are donated every month on average to various hospital NICUs in 19 states from coast to coast.

Where did the idea for the Heart of Minky come from?

Sandi Hendry went through a personal family trial when her grandson was born prematurely at just 30 weeks, and promptly admitted to the NICU. During this distressing and worrisome time, Sandi was impressed to place a Mini size Minky with her daughter to collect her scent so it could be passed along to the baby. The Mini, filled with the mother's love and faith, was given to Sandi's small grandson inside his incubator. He began to grow and thrive, his comforting Mini blanket there alongside him as his health improved over time.

With firsthand knowledge of the emotions of having a beloved baby in the NICU, Sandi felt motivated to reach out and serve other NICU families facing those same terrifying moments her own family braved. She was determined to share this love and comfort with others, wanting to help as many NICU families as possible and alleviate their worries, even if for a few minutes. From her experience, Sandi was inspired to create The Heart of Minky.

The Heart of Minky is exactly that, our heart. It is created for all who personally have a baby in the NICU or have had a baby there in the past. This is one way Minky Couture is able to support NICU babies and their families, giving them extra hugs and care when life becomes scary. Whether these tender moments are joyful or otherwise, Minky Couture blankets are a constant reminder of love, compassion, and hope.

We have heard and received several testimonials from these blanket recipients, many of them telling us that the Mini their child received is now their child’s favorite blanket, even after years of being out of the hospital. Other accounts from people express the joy, comfort, and gratitude the Heart of Minky program brings. Receiving something that may seem so small makes all the difference during those hard and miserable stays in the hospital and NICU. They feel warmth and love from others reaching out to comfort their baby and the thoughtfulness of these actions means the world to them. 

If you would like to share your own Heart of Minky and NICU stories with us, please email heartofminky@minkycouture.com. 

You can also share your experiences by using #heartofminky and #itsnotjustablanket on pictures and posts. For more stories and updates on NICU infants and their families whom have been recipients of this heartfelt program, you can follow our Instagram account @HeartofMinky.

We admire you strong mothers, fathers, and families who love and fight for your children every way you can!


Sewn with love,